Fill in the empty part of the homepage title

Why it matters

The title starts or ends with a separator such as a dash or a bar, which means the page name or the site name that belongs next to it is empty. Search results and browser tabs show the stray dash, and the headline of the result is weaker than it needs to be.

The fix

1. Look at the title of the homepage and decide which half is missing, the page name or the brand name. Write it in, or remove the dash if only one part is wanted.
2. Fix it where the title is built (the theme, the SEO plugin or the page settings), not in the page output, so every page gets the correction.

<title>Home | Example company</title>

Read the documentation ↗(opens in a new tab)

Related

• Reported by the SEO basics check
• Add a title to the homepage
• Add a meta description to the homepage
• Add a canonical link to the homepage
• Fix the canonical link on the homepage
• Point the canonical link at your own domain
• Add Open Graph tags for link previews
• Complete the Open Graph tags
• Add a viewport meta tag
• Make the viewport follow the device width
• Replace the default WordPress tagline in the title
• Change the canonical link to https
• Check that the canonical link names the right host